IT and Digital Solutions for Digital Entrepreneurship (Level 1)
» Knowing your social media audience is essential because this is where your target audience is.
True | False
» When designing your social media strategy, the objective should be (START): Specific-Total-Achievable-Relevant-Time-oriented.
True | False
» Business angels are those people who invest in new projects to support their launch and growth without expecting anything in return, that is why they are called angels.
True | False
» Equity-Based Crowdfunding: a large amount of individuals lend a small amount, with the expectation that they will be paid back the principal along with interest.
True | False
» Crowdfunding is similar to the business angel system; it seeks a massive investment from small individual contributions
True | False

To launch your digital start-up, you have decided the best option to achieve financing is to run a crowdfunding campaign. It is the best choice for your initiative for the following reasons (indicate if they are true or false according to what you have learned in the module)
» It is the best option because there are many platforms where I can host my campaign.
True | False
» No effort or special dedication required
True | False
» As in the case of an Angel Business, I will receive many small contributions
True | False
» I will choose the equity-based Crowdfunding option because I don't have to give anything back to the donors
True | False
» As I think my product is attractive I will choose rewards-base crowdfunding, and I will offer exclusive advantages to donors
True | False
» I always gain, with crowdfunding I will receive benefits even if I don't reach the target set in the campaign
True | False